Article Search

Journal of Cancer Prevention


Journal of Cancer Prevention 2016; 21(1): 21-25

Published online March 30, 2016

© Korean Society of Cancer Prevention

Implications of Graphic Cigarette Warning Labels on Smoking Behavior: An International Perspective

Minsoo Jung

Department of Health Science, College of Natural Science, Dongduk Women’s University, Seoul, Korea

Correspondence to :
Minsoo Jung, Department of Health Science, College of Natural Science, Dongduk Women’s University, 60 Hwarang-ro 13-gil, Seongbuk-gu, Seoul 02748, Korea, Tel: +82-2-940-4483, Fax: +82-2-940-4480, E-mail:, ORCID: Minsoo Jung,

Received: February 15, 2016; Revised: March 2, 2016; Accepted: March 2, 2016

This is an Open Access article distributed under the terms of the Creative Commons Attribution Non-Commercial License ( which permits unrestricted non-commercial use, distribution, and reproduction in any medium, provided the original work is properly cited.


Graphic warning labels (GWLs) have been developed as a representative non-price policy to block such marketing. This study investigated the current state and effect of the global introduction of GWLs and examines the future tasks related to GWLs. We systematically reviewed literatures on GWL and a tobacco control strategy in the past fifteen years. The policy of enforcing GWLs has spread globally based on the Framework Convention on Tobacco Control. GWLs are more effective than text warnings and are implemented in over 70 countries. The policy has showed the impact of GWLs as a preventive effect on adolescents’ smoking, inducement of smoking cessation, reduction in the amount of tobacco smoked, and reduction in smoking rates. The success of an anti-smoking policy can manifests itself as an effect of individual policies, the rise of tobacco prices, and the introduction of GWLs.

Keywords: Tobacco use, Smoking cessation, Health policy, Health promotion

Share this article on :

Related articles in JCP

Most KeyWord